Ocean Palm, Pererenan — an estate marketed by The Luxury Bali
For villa owners · Bali & the islands beyond

Marketed by
The Luxury Bali.

Your house, put in front of the people already looking for it — on a platform read by guests who book Bali's best estates. You keep the keys, the staff and the standard. We bring the bookings.

The proposition

A short list,
in front of the right people.

Most villas in Bali are not short of photographs. They are short of the right audience — the guest who is already comparing five estates and is willing to pay for the better one.

The Luxury Bali has curated that audience since 2013. We are a marketing and booking platform, not a management company: we list your villa, we put it in front of that guest, we handle the enquiry and the payment, and the booking arrives in your calendar. Your team keeps running the house exactly as it does now.

And when an owner wants the house run as well as sold, we hand that over to a management company we work with rather than pretending we do it ourselves. Both routes are set out below.

What "marketed" actually means

Four things, done properly.

The listing

A written page, not a template — the house described by someone who has read the plans. Your photography is colour-managed and sequenced so the first four frames carry the property. Rates, minimum stays and house rules are set exactly as you give them to us.

The audience

Your villa sits inside a catalogue of 275+ estates that guests already browse by area, by bedroom count and by the kind of trip they are planning — and inside the editorial, area guides and journal that bring them there in the first place.

The enquiry

Every enquiry lands with our reservations desk, in one inbox, with the dates and the party already captured. We answer it, we hold the dates with you, we send the proposal and the invoice, and we take the payment.

The calendar

Your existing calendar feed — Airbnb, Booking.com, your PMS — syncs into ours, so a booking taken elsewhere closes the dates here too. Rates and availability stay yours to change at any hour, from your own dashboard.

The platform

Where your villa will sit.

275+
Estates in the catalogue
2013
Curating Bali since
One
Desk, from enquiry to payment
24/7
Guest concierge, on the ground

Figures describe the platform your villa joins, not a forecast for it. What a house earns depends on the house, its rates and its calendar — and we will not pretend otherwise before we have seen yours.

Your dashboard

The same screen we use.

Owners get a login to the same dashboard our own desk works from — not a monthly PDF, and nothing to chase on WhatsApp.

  • Your bookings, as they land. Guest, dates, party size and status, the moment a reservation is confirmed.
  • Rates and availability, in your hands. Season rates, per-date overrides and minimum stays, editable on a calendar you drag.
  • Your photography and copy. Change a cover shot or rewrite the description yourself; it is live on the villa page in minutes.
  • Payouts, itemised. What was collected, what commission applied, what is owed — per booking, traceable to the invoice.
Open the owner dashboard →
The Longhouse, Jimbaran — marketed by The Luxury Bali
Two ways to work with us

Sold by us. Or sold and run.

Most owners start on the left. If you would rather hand over the house entirely, we introduce you to the management company on the right — and your villa stays marketed by us either way.

Full management · with LEAD Luxury Management

Hand over the house
entirely.

For owners who are off-island, between managers, or opening a new villa with no team in place.

  • Everything in Marketed by The Luxury Bali
  • Staffing — recruitment, rosters, training, payroll
  • Daily housekeeping and villa presentation
  • Maintenance, pool and garden programmes
  • Supplier and utility management
  • Owner reporting on the operational side
  • On-the-ground point of contact in Bali
Management is delivered by LEAD Luxury Management, a separate company we work with. Their terms are agreed directly with you; we make the introduction and keep marketing the villa.
Ask about full management

Marketing and management are separate agreements. Taking one does not commit you to the other, and you can move from marketing-only to full management later without relisting.

How it starts

Three steps, about a week.

  1. 01

    You send the house

    Photographs, bedroom count, your rate card and the dates already committed. If you have an existing listing anywhere, a link is enough to begin.

  2. 02

    We come back with terms

    A written proposal — how the villa would be presented, the rates we would publish, the commission, and anything we think is holding the property back. You see the draft listing before it is public.

  3. 03

    It goes live

    The page publishes, your calendar connects, and you get your dashboard login. From that point every enquiry comes to our desk and every confirmed booking appears in your calendar.

Questions owners ask

Before you send us anything.

Do I have to give you exclusivity?

No. Most of the villas we market are also on Airbnb, Booking.com or with other agents. We connect to your existing calendar so a booking taken anywhere closes the dates with us as well.

What does it cost to list?

Nothing to list, and no monthly fee. We work on commission, agreed in writing per villa before the page goes live, and charged only on bookings we bring you. Bookings you take through your own channels are yours.

Who talks to the guest?

Our reservations desk handles the enquiry, the proposal, the invoice and the payment. During the stay a concierge is on hand for the guest. Your villa manager stays the operational contact on the ground — we do not step between your team and the house.

Who sets the rates?

You do. We publish the rate card you give us and will tell you honestly where we think it sits against comparable houses. You can change rates, minimum stays and per-date pricing yourself from the dashboard at any time.

When am I paid?

Guest payments are collected against an invoice issued per booking, and the payout is itemised in your dashboard — what was collected, what commission applied, what is owed. Payment timing is set out in your agreement before you sign it.

What is the relationship with LEAD Luxury Management?

LEAD Luxury Management is a separate villa management company we work with. If you want the house staffed and run as well as sold, we introduce you and you contract with them directly on their terms. We keep marketing the villa. If you already have a manager, nothing changes.

My villa is not in Bali. Can you still list it?

The Luxury Bali carries Indonesian properties — Bali, Lombok, Sumba and the islands beyond. Houses outside Indonesia are listed by our sister brand, The Luxury Leisure. Tell us where the property is and we will point you to the right desk.

Owner enquiry

Tell us about
the house.

A short note is enough to start. We read every one ourselves and come back with a written view of what the villa could do — not a brochure.

We reply within one business day. Your details are never passed on without your say-so.